Case Studies

Case Study - Earth Hotels

Earth Hotels, settled into the Earth’s atmosphere, is a breakout from the ordinary. Each hotel is built with a sustainable state of mind and with the goal to create exceptional and joyful experiences. As part of their efforts to highlight their tech focused nature it was only natural to require a cool and innovative website that hosts all the properties of the brand. Earth Hotels are situated in multiple locations, including Jebel Jais, 1,934m above sea level, Al Zorah Mangroves in Aiman, nestled within the natural reserves, Marjan Island, a modernist oasis, and in the heart of Portugal.

Case Study - Interactive Stories

Since their launch in 2016, the Stories feature alone has made Instagram more popular than other Story and mobile video platform competitors and in 2021, Instagram reported over 500M users viewed stories. On Instagram Stories, interactive frames have a particular call-to-action or way viewers can get involved from within the app. This often includes using Instagram’s Poll or Quiz stickers, inciting users to share a specific piece of content themselves or get involved by sharing their response with a brand or other account. 

Case Study - Visit Jebel Jais

Jebel Jais is the highest peak in the United Arab Emirates that attracts thrill-seekers and nature lovers, providing adrenaline-pumping experiences and nature-appreciating activities while protecting its ancient geology and fascinating history. The goal was to create a best-in-class destination website for Visit Jebel Jais that stands out. We were tasked to revamp the website by creating a new brand identity. We begun our process by doing a thorough comp set research to benchmark against leading destination websites in terms of UX and UI.

Case Study - Influencer Collaborations

Influencer marketing is a great way for any brand to increase their awareness by capitalising on the individuals large following of engaged users. Many brands will offer the particular influencer an incentive in exchange for some content to be shared on their page, ensuring that they tag your account.

Case Study - B+B Collection -Newsletters

Newsletters prove to be a highly effective digital marketing strategy that convert prospects into customers, and turns one-time buyers into raving fans. Email marketing is one of the most direct and effective ways of connecting with your leads, nurturing them and boosting customer loyalty.

NLCW & Bokan - Manual

Our team created a tailor-made manual for our client consisting of useful insights to prompt some ideas and future direction for the photography and content ideas for our clients’ social media page success. The manual outlines best practices for taking F&B and hotel photos from the right angles, corners and with the appropriate light and tools.

Case Study - LinkedIn Polls

Our team strongly believes that research is one of the most efficient ways to discover new trends, study and test them. We have examined how LinkedIn Polls boost engagement, page followers and company's awareness from the customer side. We have tested LinkedIn Polls on MR.Highline to gather data and tailor a customised strategy to be applied to our clients.

Case Study - SugarMoo Website

Our team were excited to work on the complete redesign of the SugarMoo website. It was time to create a seamless online hub with epic dessert shots, smooth integrations & easy transactions.

Case Study - Website & Brand Curation

We've supported a leading education provider with a new online presence & brand identity. We also upgraded the company's online presence by creating a Google My Business account.

Case Study - Web Development

We've been working with an exciting new entrant into the Fintech market to provide an attractive online presence. We were tasked with creating a user-friendly website experience that clearly informs the audience of Darian’s expertise and approach.

Case Study - Client Success

Our collaboration began in October 2017. The hotel recognised a need for a more boutique approach to their online presence, with a team that could capably cover every aspect of their website & social media channels.

Case Study - Valentines Direct Bookings

Working alongside our client in order to deliver direct booking for the St Valentine's weekend. We will be looking into the social media conversion campaign that we designed and we will be elaborating on the strategy behind the campaign as well as the results delivered.

Case Study - #CoffeeWithAClient

Focusing on an authentic approach to our client communication, we came up with a video series that would allow us to promote the way that we value relationships with our clients.

We encouraged our General Managers to share a coffee with us and express what makes their hotel and our relationship special.

Case Study - Digital Content

The goal was to create social media content for a hotel that was unfortunately closed to guests during the lockdown due to Covid-19.

We scheduled a photoshoot to showcase the team and the experience, which was well received by the audience and produced high levels of engagement.

Case Study - Videography Four Hands Dinner

Connected by French roots, Bokan’s head chef Guillaume welcomed Greg into his kitchen to provide exclusive guests a stunning 12 course dinner.

We offered our in-house services to capture every aspect of the evening on camera, providing a unique behind-the-scenes insight into how the experts go about their craft to create a menu that is not only delicious, but visually stunning as well.

Case Study - #WeWantToKnow

Our goal was to gather insights in terms of consumer traveling decisions and their priorities moving forward to help hospitality businesses plan their reopening based on hard data. We targeted a volume of potential customers worldwide.

Let's address the elephant in the room.

Case Study - #SmilesInSomalia

We created the #SmilesInSomalia campaign to share an unprecedented view of what is really happening in Somalia, through the eyes of the local people and their stories.

Our content has reached over 6 million people across Facebook, Instagram & LinkedIn.

Case Study - Event Ticket Sales

Analysing the ticket sales that we achieved for a Rave-A-Roo event through the power of digital marketing. We will be looking into our client’s goal and we will be elaborating on the strategy behind this campaign as well as the results delivered.

Rave-A-Roo is a day time mash-up of festival fun for the whole family, with events that were previously held at London’s Iconic Ministry of Sound Super Club.